Strategic advisor based in Toronto, Canada.

Provide consulting and advisory services to agencies and clients on digital practices

Joined Sussex Strategy Group as part of the acquisition of Adrenaline Digital in 2016.

Designed and taught Canada's first and only post-secondary course of Digital Government Relations as part of Seneca's Government Relations Graduate Program.

Founded Canada's first digital agency devoted exclusively to digital advocacy campaigns and public affairs work. Adrenaline was acquired by Sussex Strategy Group.

Led the digital team at one of Canada's top high-stakes communications firms.

Responsible for planning and executing direct acquisition online advertising campaigns for clients in the financial, automotive and non-profit sectors. Developed a strong knowledge of behavioural marketing, creative optimization, audience tracking and management and RTB platforms.